The Ultimate Guide to 5 Google Ads Bidding Strategies (Which Is Best for You?)

Google Ads offers a variety of bidding strategies, each with its own strengths and weaknesses. Choosing the right strategy is essential for getting the most out of your budget and achieving your campaign goals.

In this video, I discussed 5 different Google Ads bidding strategies and explained when and why to use each. I also share my tips and best practices for choosing the best bidding strategy for your business. Watch this video till the end to learn how to choose the right Google Ads bidding strategy for your business and start getting more results from your campaigns!

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🎬 Timestamps:


0:00 – 5 Google Ads Bidding Strategies
1:25 – Strategy #1: Maximize Clicks
2:41 – Strategy #2: Maximize Conversions
3:48 – Strategy #3: Maximize Conversion Value
5:51 – Strategy #4: Target Impression Share
8:10 – Strategy #5: Manual CPC
10:34 – Bonus – Enhanced CPC
12:01 – Conclusion

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